HOW TO GET STARTED

Preparing Your Campaign

Welcome to Every Penny Fundraising!  We have designed our platform to take very little of your time.  We do all of the work and can usually have you raising within 24 hours.

What we need from you to get started:

1. Register Online

Register for a new fundraiser here: https://everypenny.fund/org/registration

What you will need to register:

  • A copy of the organization’s W-9
  • The name and address of the payee to issue your funds
  • A list of leaders (name & email) who you want to have access to your dashboard

2. Choose Your Participant Set Up Option

There are two ways in setting up your donation pages – the choice is yours:

A. Participants Sign Up Themselves

We provide you with a registration link, which you share with your participants.  Once they’ve registered, their custom donation page is available immediately.

Pro:  The participant provides their own information during registration, which means their pages will be highly personalized (photo, video and bio).

Con:  Since you are relying on your participants to create their page in order to get started, some may take longer to do so or may not do it at all, resulting in missed opportunities for donations.

B. We Setup on Your Behalf

You provide us with a list of your participant’s name and email address – that’s it!  We will email the participant with their login information and their donation page, usually within 24 hours.

Pro:  You aren’t relying on your participants to register themselves when they get around to it, so you can start raising funds quicker.  We pre-fill their bio with meaningful info about your campaign based on any additional info you provide (such as what you’re raising funds for, the music instrument the participant plays, their football team and position, etc.

Con:  Since we are registering everyone, their pages will be missing their personalized photo.  They can always log in and add their photo and video or customize their bio later.

View a sample donation page

 

During Your Campaign

This is the best part! Your participants will share their donation page with friends and family on their social media or directly via texts and email. Donations will start coming in immediately.

As the leader, you will have 24/7 access to your fundraiser’s progress, including daily totals, who is (and isn’t) participating, your top raisers, and more. See a demo here.

Closing Your Campaign

At the end of your campaign we will send you a single check!

The duration of your campaign is completely up to you, but we recommend 1 month.